/* The homepage gives each project one clear point; the cases carry the detail. */
.home-proof{padding-block:90px;background:#fafaf8}
.home-proof-grid{display:grid;grid-template-columns:1fr 1.12fr;gap:7%;align-items:center}
.project-label{display:flex;flex-wrap:wrap;gap:10px 16px;align-items:center;margin:0 0 24px;font-size:16px;line-height:1.4}
.project-label strong{font-weight:600}
.project-label span{color:var(--muted);padding-left:16px;border-left:1px solid #c8c8c1}
.home-proof h2,.product-section h2{font-size:clamp(40px,4.5vw,66px);line-height:1.08;letter-spacing:-.055em}
.home-proof-copy>p:not(.project-label){font-size:20px;line-height:1.55;color:var(--muted);max-width:480px;margin:25px 0}
.home-proof-art{display:block;background:#fff;border-radius:24px;overflow:hidden}
.home-proof-art img{display:block;width:100%;aspect-ratio:1.25;object-fit:contain;padding:18px;transition:transform .5s}
.home-proof-art:hover img{transform:scale(1.025)}
.proof-results{display:flex;gap:36px;margin:26px 0 10px}
.proof-results>div{display:flex;flex-direction:column;gap:4px}
.proof-results strong{font-size:42px;line-height:1.15;letter-spacing:-.04em;font-weight:500}
.proof-results strong small{font-size:24px}
.proof-results span{font-size:15px;line-height:1.4;color:var(--muted)}
.home-proof-copy .proof-source{font-size:13px!important;margin:13px 0 26px!important}
.product-section{padding-block:90px}
.product-section .product-copy>p:not(.project-label){font-size:20px;line-height:1.55;max-width:490px;margin-block:25px}
.product-section .product-art{border-radius:20px}
.ai-offer{padding-block:90px;background:#fff1e9}
.ai-offer-heading{display:flex;align-items:end;justify-content:space-between;gap:45px;margin-bottom:40px}
.ai-offer-heading .project-label{margin-bottom:18px}
.ai-offer h2{font-size:clamp(42px,5vw,72px);letter-spacing:-.055em;line-height:1.06}
.ai-offer-heading>p{max-width:410px;font-size:20px;line-height:1.55;color:#64564f;margin:0}
.ai-examples{border-top:1px solid #ddc6b9;padding-top:23px}
.ai-example-options{display:flex;align-items:center;gap:9px;margin-bottom:25px;flex-wrap:wrap}
.ai-example-options>span{font-size:14px;margin-right:16px;color:#745e52}
.ai-example-options button{border:1px solid #d6bcb0;border-radius:30px;padding:10px 18px;background:transparent;font:inherit;font-size:15px;transition:background .2s,color .2s}
.ai-example-options button[aria-pressed="true"]{background:#9d372a;border-color:#9d372a;color:#fff}
.ai-example-options button:focus-visible{outline:2px solid var(--red);outline-offset:4px}
.ai-route{display:grid;grid-template-columns:1fr 30px 1fr 30px 1fr;align-items:center;gap:16px}
.ai-route>span{font-size:25px;color:#a3644b;text-align:center}
.ai-node{min-height:175px;background:#fffaf7;border:1px solid #ecd5c7;border-radius:16px;padding:24px}
.ai-node>span{display:block;color:#806d60;font-size:14px;margin-bottom:18px}
.ai-node h3{font-size:24px;line-height:1.2;font-weight:500;letter-spacing:-.03em}
.ai-node p{font-size:16px;line-height:1.5;color:#675b54;margin:12px 0 0}
.ai-node:nth-of-type(2){background:#f8d9c9}
.ai-offer-bottom{display:flex;justify-content:space-between;align-items:center;gap:24px;margin-top:30px}
.ai-offer-bottom p{margin:0;font-size:16px;color:#64564f}
.ai-offer-bottom .text-link{font-size:17px;white-space:nowrap}
/* Native horizontal scrolling is the baseline; JS connects it to vertical scroll. */
.corporate-reel{--reel-gutter:max(52px,calc((100vw - 1440px)/2));background:#f6f6f3;position:relative;margin-top:0}
.reel-sticky{padding-block:58px 30px}
.corporate-reel.is-scroll-driven .reel-sticky{position:sticky;top:88px}
.reel-header{display:flex;justify-content:space-between;align-items:end;gap:28px;margin-bottom:26px}
.reel-header .project-label{margin-bottom:12px}
.reel-header h2{font-size:clamp(35px,4vw,56px);letter-spacing:-.05em;line-height:1.1}
.reel-controls{display:flex;gap:10px}
.reel-controls button{border:1px solid #cdcdc5;background:transparent;border-radius:50%;width:46px;height:46px;font-size:23px;display:grid;place-items:center}
.reel-controls button:disabled{opacity:.3;cursor:default}
.reel-track{overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;overscroll-behavior-x:contain}
.reel-track::-webkit-scrollbar{display:none}
.reel-strip{position:relative;display:flex;gap:24px;padding:0 var(--reel-gutter);width:max-content}
.corporate-reel.is-scroll-driven .reel-track{scroll-snap-type:none;overflow:clip;touch-action:pan-y}
.corporate-reel.is-scroll-driven .reel-strip{will-change:transform}
.reel-card{flex:none;width:min(54.6vw,784px,calc((100svh - 350px)*1.3333));scroll-snap-align:start;min-width:min(54.6vw,560px)}
.reel-media{position:relative;width:100%;background:#e4e3df;border-radius:20px;overflow:hidden;aspect-ratio:1.568627/1;max-height:none}
.reel-media video{position:absolute;inset:0;width:100%;height:100%;display:block;object-fit:cover;cursor:pointer}
.reel-media video:focus-visible{outline:3px solid var(--red);outline-offset:-5px}
.reel-caption{display:block;position:absolute;z-index:2;inset:auto 0 0;padding:70px 30px 26px;background:linear-gradient(transparent,rgba(100,10,16,.94));color:#fff;pointer-events:auto;text-decoration:none}
.reel-caption h3{font-weight:500;font-size:clamp(28px,3.2vw,44px);letter-spacing:-.04em;line-height:1.15}
.reel-caption p{font-size:17px;line-height:1.45;max-width:700px;margin:13px 0 20px;color:inherit}
.reel-read-link{font-size:16px;color:inherit}
.reel-detail{max-height:0;opacity:0;overflow:hidden;transition:max-height .35s,opacity .25s}
.reel-card:hover .reel-detail,.reel-card:focus-within .reel-detail{max-height:220px;opacity:1}
.reel-pause{color:var(--red);position:absolute;right:18px;top:18px;background:#fffffff0;border:1px solid #d92c2840;border-radius:50%;width:42px;height:42px;font-size:17px;opacity:0;transition:opacity .2s}
.reel-card:hover .reel-pause,.reel-card:focus-within .reel-pause,.reel-pause.is-paused{opacity:1}
.reel-pause:focus-visible,.reel-controls button:focus-visible,.reel-caption:focus-visible{outline:3px solid var(--red);outline-offset:4px}
.reel-status{position:absolute;top:20px;left:20px;background:#fff;padding:8px 12px;border-radius:20px;font-size:14px;max-width:70%}
.reel-footer{display:flex;align-items:center;gap:25px;margin-top:20px}
.reel-meter{height:2px;background:#d9d9d2;flex:1;overflow:hidden}
.reel-meter span{display:block;height:100%;width:16.667%;background:var(--red);transform-origin:left}
.reel-footer p{font-size:14px;color:var(--muted);margin:0;white-space:nowrap}
.reel-footer a{font-size:14px;white-space:nowrap}
.case-claim-process{margin-block:70px}
.case-claim-process>h2{margin-bottom:32px;font-size:42px;letter-spacing:-.04em}
@media(hover:none),(pointer:coarse){
 .reel-detail{max-height:220px;opacity:1}
 .reel-pause{opacity:1}
}
@media(max-width:760px){
 .home-proof,.product-section,.ai-offer{padding-block:54px}
 .home-proof-grid{display:flex;flex-direction:column;align-items:stretch;gap:26px}
 .project-label{font-size:14px;gap:8px 11px;margin-bottom:18px}
 .project-label span{padding-left:11px}
 .home-proof h2,.product-section h2{font-size:40px;line-height:1.1;letter-spacing:-.045em}
 .home-proof h2 br,.product-section h2 br{display:none}
 .home-proof-copy>p:not(.project-label),.product-section .product-copy>p:not(.project-label){font-size:17px;line-height:1.5;margin:18px 0}
 .proof-results{gap:30px;margin-top:20px}
 .proof-results strong{font-size:36px}.proof-results strong small{font-size:22px}
 .proof-results span{font-size:14px}
 .home-proof-copy .proof-source{font-size:12px!important;margin:10px 0 20px!important}
 .home-proof-art{border-radius:16px}
 .home-proof-art img{aspect-ratio:1.8;padding:0}
 .product-section{gap:28px}
 .product-section .product-art{min-height:0}
 .ai-offer-heading{display:block;margin-bottom:27px}
 .ai-offer h2{font-size:42px;line-height:1.1}
 .ai-offer-heading>p{font-size:17px;margin-top:20px}
 .ai-example-options{gap:7px;margin-bottom:20px}
 .ai-example-options>span{flex-basis:100%;margin-bottom:6px;font-size:13px}
 .ai-example-options button{font-size:14px;padding:9px 13px}
 .ai-route{grid-template-columns:1fr;gap:8px}
 .ai-route>span{display:none}
 .ai-node{min-height:0;padding:18px 20px}
 .ai-node>span{font-size:12px;margin-bottom:7px}
 .ai-node h3{font-size:21px}
 .ai-node p{font-size:15px;line-height:1.4;margin-top:6px}
 .ai-offer-bottom{align-items:start;flex-direction:column;gap:20px;margin-top:23px}
 .ai-offer-bottom p{font-size:15px}
 .corporate-reel{--reel-gutter:20px}
 .corporate-reel.is-scroll-driven .reel-sticky{top:72px}
 .reel-sticky{padding-block:24px 20px}
 .reel-header{align-items:center;gap:12px;margin-bottom:22px}
 .reel-header h2{font-size:33px}
 .reel-header .project-label{font-size:12px;margin-bottom:10px}
 .reel-controls{gap:6px}
 .reel-controls button{width:36px;height:36px;font-size:20px}
 .reel-strip{gap:14px}
 .reel-card{width:86vw}
 .reel-media{aspect-ratio:auto;height:auto;max-height:none;overflow:hidden;background:#fff}
 .reel-media video{position:relative;inset:auto;aspect-ratio:4/3;height:auto;object-fit:cover;border-radius:20px 20px 0 0}
 .reel-caption{position:relative;inset:auto;z-index:auto;background:#fff;color:var(--ink);padding:20px;text-decoration:none}
 .reel-caption h3{font-size:27px}
 .reel-detail{max-height:none;opacity:1;overflow:visible}
 .reel-caption p{font-size:15px;line-height:1.45;margin:11px 0 18px;min-height:0}
 .reel-read-link{font-size:15px}
 .reel-pause{width:36px;height:36px;right:12px;top:12px;opacity:1}
 .reel-footer{gap:14px;margin-top:18px}
 .reel-footer p,.reel-footer a{font-size:12px}
 .case-claim-process>h2{font-size:34px}
}
@media(max-height:700px) and (min-width:761px){
 .reel-sticky{padding-block:15px}
 .reel-header{margin-bottom:16px}
 .reel-header h2{font-size:36px}
}
@media(prefers-reduced-motion:reduce){
 .home-proof-art img,.reel-detail,.reel-pause{transition:none}
}
html.motion-paused .home-proof-art img,html.motion-paused .reel-detail{transition:none}

.reel-pause svg{width:20px;height:20px;fill:none;stroke:currentColor;stroke-width:1.5;stroke-linecap:round;stroke-linejoin:round;display:block;margin:auto}
.reel-pause[hidden]{display:none!important}

.reel-media video::-webkit-media-controls-start-playback-button{display:none!important;-webkit-appearance:none}